South Hackensack, N.J., Tuesday, January 07, 2020 –– Today, New York Label & Box Works has announced the official launch of Sticker Buzz, an online service providing stickers, labels, and packaging for short-run online buyers. This launch culminates from almost a year of market research and development, and testing.
Although the Sticker Buzz "division" is a brand new venture, it has a unique advantage of being the beneficiary of over 140 years of printing experience. There is a wealth of printing knowledge accumulated by New York Label & Box Works (established in 1878) that can be transferred for the benefit of Sticker Buzz customers.
"The inspiration for this new service came from our customers" stated Steven Haedrich, President of New York Label and Box Works. "We have a rich history of providing value-added packaging for clients in the most efficient manner. But our systems and equipment were designed for larger press runs in the millions. And while we always strive to accommodate our customers' needs, small requests were, quite frankly, not cost-effective for our customers or us. We wanted to wait for the right technology solutions to be able to offer shorter-runs at a below-market cost."
Haedrich assembled a team to investigate equipment and materials that would accomplish that aim, and they decided on a hybrid printing solution. This choice not only allows the customer to benefit from the variable nature and low-cost features of digital, such as plateless technology and quick setup but additionally, reap the value-added benefits of analog printing such as foiling, special laminates, back-slitting and much more. Their equipment choice also allows the company to provide more economical and environmentally-sound material alternatives, such as BOPP, to the customer, instead of the commonly used vinyl.
Sticker Buzz enlisted the services of Engagelogic, a NY-based strategy, engineering and design studio known for its' branding prowess and first-class development process. Engagelogic was able to deliver a user-friendly, standards-compliant front-end e-commerce platform to complement the branded print collateral and overall fresh "look and feel" for the startup. Engagelogic was also tasked to support the company's efforts in terms of social marketing and customer relationship strategies.
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About Sticker Buzz
Sticker Buzz is a service of New York Label and Box Works, a privately-owned printer located in the US. Established in 1878, NYLBW is expanding through innovation, software, and digital hybrid printing to make it effortless to establish and build your brand through stickers, labels, and packaging. We love the expression of a brand through design and typography and believe when beautifully printed plays a crucial role in fueling recognition. Try us out; we're sure you'll be amazed. Learn more at Sticker Buzz.
About New York Label and Box Works
Since 1878, New York Label & Box Works™ has provided packaging services for companies in the metropolitan area and beyond. Over the years, our company has evolved to meet the demands of an ever more sophisticated marketplace, such as the Cosmetic, Health, Food, Beverage, Pharmaceutical, Vitamin and Nutraceutical industries. Today, NY Label & Box Works with our two ideal locations – continues to provide the premier products and services that our customers have always expected. Learn more at, New York Label and Box Works.
About Engagelogic
Engagelogic is a privately held, NY-based software development and early-stage venture firm. Engagelogic brings experience and execution together to create beautiful, standards-compliant, performance- and SEO-optimized, people-friendly experiences for web and mobile. Engagelogic has built and managed SaaS platforms that thousands of businesses use and millions of people engage with. Learn more at, Engagelogic.